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Nutrition

$30.00 - $54.00
Release the hounds with GU’s version of rocket fuel—Roctane Energy Drink. The proven combination of glucose and fructose is the most easily and rapidly absorbed form of carbohydrate. And, a high electrolyte content is just what your legs crave to fire properly, while 35mg of caffeine stokes your central nervous system, increasing the release of free fatty acids into your bloodstream, and further sparing your limited glycogen stores. Plus, taurine and beta-alanine improve muscle endurance throughout the grinding hours of a road race, marathon, or triathlon. Branched-chain amino acids speed recovery and reduce muscle damage, histidine buffers against acidic byproduct, and of course the delicious flavors go down easy.
$1.75 - $32.99
GU Energy Gel keeps you on top of your game. These great-tasting gel packs thwart physical and mental fatigue and aid in keeping you at your best. Plus, the combination of 85% complex carbohydrates and 15% simple sugars speeds absorption even at race-pace intensities. And, each packet contains natural vitamins C and E and histidine which buffers lactic acid for added speed and less muscle soreness!
$1.50 - $38.40
Perform at your highest potential with GU Energy Gel. The 3:1 ratio of maltodextrin and fructose spares your limited glycogen stores with a combination of slow and fast-absorbing carbohydrates. The electrolytes sodium and potassium are just what your legs crave to stay firing properly. Branched-chain amino acids speed recovery and reduce muscle damage, and of course the delicious flavors go down easy.
$29.95
SaltStick Caps Plus are full-spectrum electrolyte capsules that have been engineered to replace sodium, potassium, calcium, magnesium lost in sweat, in a form and quantity that your body can use. Stomach-soothing sodium citrate along with 30 mg of caffeine pack a solid performance benefit, with a recommended dose of 1-3 capsules per hour. These unique capsules help minimize muscle cramping and heat stress during training and endurance events. Vitamin D has been added to aid in calcium absorption by the body. The capsules are vegetarian, gluten-free, GMO-free, and contain a balanced and buffered mixture of electrolytes with nothing unnecessary added. The formulation provides unparalleled support for challenging conditions, and have been used to help athletes win major endurance events worldwide.
$33.95 - $56.95
Skratch Labs Sport Recovery Mix is a high calorie food that you can drink. It’s designed to be a very convenient way for you to consume a lot of delicious calories with an optimal ratio of carbohydrate, protein, fat, and salt to refuel and rehydrate you immediately after your longest and hardest workouts when you don’t have access to a freshly prepared meal from scratch.
$25.00
Breaking a sweat? Grab some Nuun Sport! When you sweat, your body loses vital minerals and electrolytes that need to be replaced for healthy recovery and lasting performance. Nuun Sport provides a great balance of ingredients for mineral replenishment and optimal hydration before/during/after your workout. - 10 tablets per tube, 4 tubes per pack. Dissolve in 16oz. of water. - These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. - The Conservation Alliance flavors: Lemon Lime, Fruit Punch, Tri-Berry, and Strawberry Lemonade - People for Bikes flavors: Wild Berry + Caffeine, Fresh Lime + Caffeine, Watermelon, Citrus Fruit
$35.50
Skratch Labs Sport Recovery Drink Mix is designed to rapidly refuel, rehydrate, and rebuild you when you're completely empty after your longest and hardest workouts. With a 4-to-1 ratio of carbohydrate to protein, it brings your blood sugar up fast when you're totally spent, causing a spike of the hormone insulin, which facilitates getting the sugar, electrolytes, fat, and protein in Sport Recovery Drink Mix back into your depleted muscles fast. Basically, Sport Recovery Drink Mix is like chocolate milk, but without excess ingredients and with a more optimized macronutrient profile for restoring muscle glycogen (aka refueling). - Made with lactase so the lactose intolerant can digest the milk sugar and with the probiotic bacillus coagulans 30 to help soothe any exercise-induced gut distress. - Non-GMO, Kosher, vegetarian, and gluten free - Use after exercise to recover faster and be ready for tomorrow's workout. Add 2 scoops to 12 fl ounces of water and shake (don't stir) immediately after your toughest efforts.
$29.99
- Packed with nutrients to power you from morning workouts to race days, these organic energy chews help you step up your game right when you need it - Plant-based organic energy chews with electrolytes and B vitamins - Provide fast fuel-ups that last through the home stretch, and some flavors are caffeinated for that extra BOLT when you need it most
$59.95
HIGH-OCTANE PR FUEL A potent additive that primes body and mind for demanding workouts and races. Lower perceived effort, optimized energy use, sharper focus – PreRace catalyzes more days without limits. KEY BENEFITS - Increases energy & time to exhaustion - Supercharges circulation & oxygen delivery - Enhances focus & motivation PREPRACE CLINICAL STUDY ON A 40K TIME TRIAL South Dakota State University conducted an independent study on the original PreRace formula to determine its effectiveness on cycling endurance. The double-blind placebo-controlled study used seven trained cyclists in a 40K time trial. Each cyclist performed two 40K time trials. On the first TT, the cyclist consumed either a placebo or PreRace mixed with one serving of EFS 30 minutes before doing a 40K TT. One week later each cyclist would switch the protocol and receive the opposite of what he/she received the previous week. HERE'S YOUR SECRET WEAPON With the ideal balance of caffeine and taurine, PreRace 2.0 lets you stay in the red longer and with less perceived effort. The new formula also enhances ATP production and mobilizes fat for additional energy, conserving glycogen so you still have fuel in the tank when everyone else is empty. KEEP YOUR HEAD IN THE GAME All the sacrifice and hard training you do means nothing if your focus and motivation slip at the wrong time. The completely redesigned PreRace formula improves alertness, increases motivation, and sharpens mental acuity. Don’t just react; take control. BUILT FOR SPEED The theory behind PreRace is simple: combine a suite of active ingredients that, separately, improve physical and mental performance. We combined the stimulating, motivating cognitive effects of nootropics like taurine, caffeine, and theobromine with Nitrosigine®, a patented vasodilator that boosts nitric oxide (NO) levels for increased blood flow, focus, and energy to create a synergistic formula unlike anything else available. NEXT-LEVEL POWER AND EFFICIENCY Stimulating the Nitric Oxide (NO) system is clinically shown to increase blood flow, clear lactate, and deliver more oxygen and nutrient-rich blood to working muscles. With Nitrosigine®, a non-nitrate vasodilator, PreRace fires the afterburners without blowing up your heart rate, keeping your engine running hotter, and longer, with less recovery time between demanding efforts NEVER STOP IMPROVING PreRace 2.0 delivers one more new active: VitaCherry® Sport anthocyanins, a tart cherry extract that further increases pace relative to perceived exertion while shortening recovery time to maintain a higher level across multi-day events or peak training periods. Did the original PreRace work? Yes. Did we need to improve it? No. Did that stop us? Absolutely not. There’s still nothing else like PreRace on the market, we just saw an opportunity to make it even better.
$20.00 - $29.00
- Developed to be the fastest way to rehydrate during exercise - Replaces lost body water with an optimal ratio of sucrose, glucose, and electrolytes - Improves circulation and muscle respiration - Reduces cramps - Delays fatigue - Boosts endurance and power
$49.95
- Use: Ideal for endurance training sessions - Increase the body's ability to adapt to high levels of physical stress - Increase VO2Max - Improves the body's ability to utilize oxygen more efficiently - Increase anaerobic threshold - Reduce lactic acid
$44.95
- Use: Recovery formula - Rapid and complete endurance recovery formula - Refuels exhausted muscles and restores energy levels quickly - Delivers endurance-specific nutrients for superior recovery and maximum performance
$6.50
Created primarily for hydration, GU Hydration Drink Tabs offer the athlete a low-calorie drink option. GU Hydration Drink Tabs are reformulated with xylitol to help reduce gastrointestinal distress when compared to sorbitol. Sodium, the primary electrolyte lost in sweat, helps maintain water balance. Use GU Hydration Drink Tabs before, during, and after exercise to hydrate and replenish electrolyte levels.
$31.80
Skratch Labs Anytime Energy Bar is made with real ingredients such as fruits, nuts and quinoa. It has enough fuel to power you through endurance workouts and is tasty enough to be used as a snack any time of day.
$29.99 - $46.80
Concentrated, full-spectrum electrolyte replenishment - Full-spectrum, balanced formula - 3x the sodium and potassium per capsule as original Endurolytes BENEFITS: Designed for harsh conditions, high heat, the unacclimated, and those with elevated salt needs, this formula offers three times the sodium chloride (salt) and potassium content of standard Electrolytes. Despite the salt increase, the Extreme formula maintains a complete blend of electrolytes. - Kosher Certification - Endurolytes Extreme is certified by Informed Choice and Informed Sport.
$1.95
Motivation enhances mental and physical performance. It is made with a safe and effective synergy of natural energizing ingredients and is great to keep pace for hours without mental fatigue. Tyrosine is a rare but safe ingredient we use that is shown to improve performance under stressful conditions. The Guarana Seed Extract is released slowly over as long as four hours to give you sustained energy rather than the quick boost you get from coffee or other drinks. - All natural energy formula - Replace costly and unhealthy coffee drinks - Sustained energy without spikes and crashes - Banned Substance Free - Made with all natural veggie capsules
$44.95
- Use: Recovery formula - Rapid and complete endurance recovery formula - Refuels exhausted muscles and restores energy levels quickly - Delivers endurance-specific nutrients for superior recovery and maximum performance
$5.99
Fuel for Every Day Our classic honey waffles, now in a snackable size and a resealable bag. With a thin layer of honey sandwiched between two waffles, this favorite snack will satisfy your taste buds and keep you going as an afternoon snack, during your favorite activity, or with a cup of coffee. The Original Energy Waffle, Snackable-Size For years, similar waffles have been sold on street corners throughout Europe and eaten by professional cyclists, so we decided to create our own by sandwiching honey between two thin waffles. Honey Stinger Organic Waffles are easy to digest, certified organic and now available in a snackable size. When to Consume Honey Stinger Mini Waffles are the perfect snack to help you prepare and perform for all activities. The energy in waffles is released immediately and absorbed at a steady rate, which delays muscle fatigue and gives your body the power to achieve your goals. With the right balance of honey-powered carbs in a bite-sized format, you can fine-tune your fuel for your needs. Nature's Energy Source Utilizing an ingredient engineered by nature as opposed to in a laboratory has its benefits, like higher quality and no additional flavoring or coloring. We use honey, a natural form of energy and antioxidants, as the main carbohydrate source for all products. Research in endurance athletes has proven that a mixture of carbohydrates is better tolerated by the body, prevents fatigue and enhances performance more than a single carbohydrate form.
$36.00
More Versatile Than Other Energy Gels Honey Stinger Caffeinated Energy Gels may be consumed straight from the packet before or during activity, spread on toast, stirred into tea, or anything else you can think of. All flavors mix well with water to make a natural energy drink. When to Consume Honey Stinger Gels are optimized for efficient fueling before and during athletic efforts. Gels provide instant, honey-powered energy that lasts, which delays muscle fatigue and gives your body the power to achieve your goals. Chocolate An energy gel formulated to satisfy that chocolate craving. Utilizing our organic gel formula and naturally caffeinated with Green Tea Extract, this gel has the great taste of a mouth-watering chocolate dessert. Certified Gluten-Free with organic tapioca syrup, organic honey, added electrolytes and natural chocolate flavor, this gel will keep you fueled for any athletic endeavor. Strawberry Kiwi Utilizing our organic gel formula and naturally caffeinated with Green Tea Extract, this gel boasts hints of both sweet and tangy. Certified Gluten-Free with organic tapioca syrup, organic honey, added electrolytes and natural strawberry and kiwi flavors, this gel will keep you fueled for any athletic endeavor. Ginsting Ginsting contains Siberian ginseng with an additional 32mg of caffeine from kola nut extract. The Ginsting Gel is Certified Gluten -Free, uses the same base ingredients as the Gold and boasts a richer, darker honey flavor derived from the kola nut. Ginsting Gel provides the benefits of caffeine and ginseng that many athletes are looking for.
$3.99 - $41.99
- The perfect meal replacement option for days on-the-go, or activities when you just can't (or don't want to) stop, this portable food is the perfect solution - Nutrient-dense calories that deliver lasting energy - Blended, not baked, with chunks of real fruits, nuts and seeds - for fantastic taste and texture - Responsibly sourced - 12 servings - USDA-certified organic - Gluten-Free - Kosher - Non-GMO - Vegan
$34.95
- #1 US cycling supplement since 2006. Bicycling magazine staff favorite. - Primes muscles to make less lactic acid in the first place. Cycling feels easier with less muscle "burn" during the ride, and less soreness after. - Healthy FDA Generally Recognized As Safe ingredients: 88% European natural-source lactate (not lactose), muscles' preferred fuel. With balanced calcium, magnesium and vitamin D to speed absorption, in color-free vegetable capsules. UCI & WADA legal. No sodium, gluten, dairy or calories. - Fast and inexpensive: No weeks-long "loading" phase like other products. Works in half an hour - No need to take every day. Take only before and during exercise.
$31.80
- Made with real ingredients such as fruits, nuts and quinoa for fuel and muscle building - Less sugar than traditional leading energy bar brands - Enough fuel to power you through endurance workouts and tasty enough to use as a snack any time of day
$26.99
- Where home-style baking meets sports nutrition - Named "Best of" by Competitor magazine 3 years running (06-08') - Great taste and great texture - Gluten and Dairy free
$36.00
The official bar of Ironman and USA Cycling - Simple, real food for real flavor - Certified gluten and dairy free, paleo friendly, and includes 9-12 ingredients that are recognizable and easy to pronounce
$39.95
Get back in the game faster with Recovery, the most comprehensive blend of high quality Amino Acids available. Containing the 12 most important amino acids instantized for immediate use, this unique formula is designed to stonewall the breakdown of muscle tissue and delay physical and mental fatigue. Pharmaceutical grade essential amino acids and nitrogen transporters provide faster recovery times, increase energy, and reinforce the immune system. - THE AMINO ACID KEY - BCAAs, EAA's, AKG's, and more make up the 12 amino acids in Recovery to provide significant muscle regeneration - ENHANCES YOUR PERFORMANCE - Prevent catabolism, increase strength and stamina, and maintain muscle growth to stay healthy and active - UNIQUELY FORMULATED FOR THE EVERYDAY ATHLETE - Safe for all ages and all stages of training - Banned Substance Free - Made with all natural veggie capsules
$44.95
Ryno Power Endurance is for all workouts, all the time. It is formulated from years of athlete testing to find the best and most effective ingredients, and eliminate those unnecessary and without benefit. Take Endurance and open your blood vessels to deliver more oxygen while removing more lactic acid during workouts and competitions! Our unique blend of all natural Rhodiola Rosea extract and other proven and safe ingredients offers premiere performance and lets you train or compete for hours! - Workout faster, harder, and longer by increasing VO2 for more oxygen to your muscles - Buffers lactic acid build-up to extend endurance and elevate anaerobic threshold - Safe for everyday use - Banned Substance Free - Made with all natural veggie capsules
$25.00
- PreLoad primes your body for high-intensity effort and hot conditions - Increases blood plasma volume for better circulation - Regulates your body heat, delaying fatigue - Reduces cramps with sodium bicarbonate to buffer lactic acid - Powers your aerobic metabolism with sodium citrate
$1.95 - $46.80
Precise electrolyte replenishment - Full-spectrum formula - Rapidly assimilated - Versatile dosing BENEFITS: Meet your precise electrolyte needs with our original full-spectrum formula. A balanced blend of sodium chloride, potassium, calcium and magnesium ensure proper function of all body systems. The low sodium chloride content complements a healthy, low-salt diet. Fine-tune your dosage as needed, capsule by capsule, without fear of overconsumption of salt. - Kosher Certification - Endurolytes is certified by Informed Choice and Informed Sport.
$32.29
- Creamy nut butter nougat filling coated in caramel and rolled in crunchy nuts and seeds - Each bar contains 16g of protein and is rich in antioxidants to help recover from a workout, or to eat as a healthy snack - Salty, sweet, and savory, Nut + Seed bars provide energy and protein whenever you need it
$54.95
GOODBYE ACHY JOINTS & MUSCLES HALO accelerates joint recovery, reduces exercise-induced inflammation, and reduces downtime following overuse injuries. HALO provides comfort to muscles and joints that are sore and aching so you can train harder and recover faster. - Increases joint health & comfort* - Reduces inflammation & soreness* - Accelerates joint & muscle repair* *exercise-induced or following-exercise US PROVISIONAL PATENT #63229703 SO EFFECTIVE WE PATENTED IT Most everyone has heard of the benefits of curcumin, and plenty of athletes have tried it with little or no success. The main reason is because curcumin is very unstable. It spontaneously breaks down in the body before it gets where it needs to be to work. The technology that makes HALO special wasn’t available so we developed it. The key to realizing the benefits of curcumin is our proprietary Superba2® phospholipid delivery system that protects the curcumin from your body’s natural tendency to deactivate it, and allows it to be delivered and absorbed effectively. THE CUMULATION OF 18 YEARS OF RESEARCH WE CRACKED THE CODE Our proprietary delivery system not only protects the curcumin by keeping it stable in the body, it also allows it to be absorbed and delivered to where it works - inside cell membranes. The key to making curcumin effective is Superba2®, a special krill oil that protects curcumin from your body's natural tendency to deactivate it, and delivers both the curcumin and omega-3 phospholipids to cell membranes much more efficiently than fish/algal oils of any strength. Superba2® is uniquely compatible with cell membranes, so - even compared to other phospholipids - it reduces the process for membrane uptake from around 20 steps to 3-4 steps, getting curcumin and omega-3s where they need to be more efficiently, get fully absorbed, and produce anti-inflammatory effects. IMPROVES JOINT MOBILITY AND COMFORT REINFORCE THE WEAKEST LINK Joints and muscles bear the brunt of endurance training abuse. HALO’s Curcuminoids and Omega-3 phospholipids reduce late-onset soreness, exercise-induced inflammation, downtime following falls, and the impact of lingering minor injuries by signaling the musculoskeletal system to kickstart repair and adaptation processes, providing comfort to muscles and joints that are sore and aching from training or overuse. THE 95% PENALTY 95% of the population is deficient in omega-3s. That’s compounded by endurance exercise, impacting performance, mental processes, and recovery. Cardiovascular, cognitive, musculoskeletal—virtually no major body system is unaffected. Superba2™ omega-3 phospholipids are bioidentical to your cell membranes, so they don’t require additional processing steps for uptake. By improving membrane function, HALO supercharges endurance exercise capacity and energy production. DON’T LET ANYTHING SLOW YOU DOWN Almost every athlete has had training derailed by a nagging minor injury. That’s why we developed HALO, a proprietary combination of Curcuminoids, Astaxanthin, and Omega-3s that contributes to a full-body training foundation. More intense training, more effective recovery. FULL SYSTEM PROTECTION Omega-3s and curcuminoids efficiently populate cell membranes, where they are precursors and enhancers for signaling molecules that help maintain normal, healthy musculoskeletal tissue integrity and cardiovascular, cognitive, and immune functions. By managing inflammation-triggering enzymes and supporting cell membrane function throughout the body, HALO helps keep critical systems at peak efficiency to respond to your body’s need to perform. SOURCED FOR EFFICACY, PACKAGED FOR PROTECTION From the Superba2™ krill oil to the 95% pure curcuminoids from turmeric rhizomes, HALO’s effectiveness is rooted in its premium formula. Every component is sourced to maximize uptake and effectiveness, and the active ingredients are packaged in an amber glass bottle, which stabilizes and preserves notoriously vulnerable ingredients. A COMPREHENSIVE PERFORMANCE SYSTEM The overlapping, system-wide nature of HALO’s performance benefits aligns with First Endurance’s comprehensive approach to endurance athletics. Our line of supplements supports every aspect of endurance training rather than just supplying sugar and salt during exercise and protein during recovery. HALO, MultiV, and Optygen are the equivalent of building a base of fitness, ensuring your body’s infrastructure is equal to the exertions and stress of dedicated endurance training.